In the back end, you will use a full featured backend to manage your inventory, orders, shipping, and customers in real time.

Your customer’s payments are sent directly to your commercial bank account using the latest security technology. You can even add your own modules to the shopping cart to make it more user-friendly and more amazing.

Ezeelive Technologies – No. 1 Prestashop Ecommerce System Company in India

Providing a new level for a profitable business…

Prestashop is being a dynamic, professional and one of the most powerful e-commerce solutions for any online business assist you to perform well in the world level market.

At Ezeelive Technologies, we offer a wide range of Prestashop Development Services to develop a profitable and more scalable e-commerce web place, increase ROI and sales and provide customization services.

We are No. 1 Prestashop Ecommerce System Provider in India, we provide the maximum visibility to your eCommerce store over the internet and offer the safe and secure shopping experience to the online shoppers.

Ezeelive Technologies has team of competent and enthusiastic developers who are experts and much familiar with the current trends. We are professionals to utilize the power of Prestashop. We assure time bound services, reliable and high-quality solution and guarantee 100% customer satisfaction.

Prestashop Advantages

1. Free and open source

If your budget is tight, it will save your money which can be used for advertising (Google AdWords, banners…)

2. Size of software

116 MB – PrestaShop 8.1.3 (01/11/2024)

3. SEO friendly

This is the first thing you should check. It is critical for your web store to be SEO friendly. It is easy to change URLs, Title tags in Prestashop so your SEO experts will be happy with this platform.

4. Animated add to cart

Prestashop has in-built animated add to cart feature. Which allows your user to navigate properly.

5. Multilingual

In most cases, you’ll need to translate your web store into one or few languages. Prestashop supports all major languages.

Which help you to get better ROI and make more and more customers. This is one the most amazing feature this open-source platform provides you.

6. Prestashop is easy to develop

It’s important to know that there will be developers who can help you for a reasonable price and within the reasonable period of time.

For e.g. Magento developers are quite expensive because Magento is not easy to maintain (develop) – it’s quite complicated system.

7. Fast and it does not require expensive servers to run

We tried Magento but it required too much server resources and configuration, so we went back to Prestashop.

8. Many free modules

You can start your shop in minutes if you are in a rush and of course, you save money.

9. It has modules and themes shop

You can buy required module or theme and improve your shop in minutes. Take a look here. Prestashop validates those modules and ensures quality – so you are not taking any risks. Besides unique solutions costs much more.

Developers can sell modules multiple times, so they charge less and they are willing to fix their bugs because they get money for their products.

10. It’s easy to learn

You do not have to be an e-commerce expert to master Prestashop. Just follow the simple steps and you are on it.

11. It has the big community

Check Prestashop forum. You’ll find answers to most of your questions. Having someone near you to explain the answers is the most important thing. The community of Prestashop is always active to answer your needs.

12. It is rapidly improving

Sometimes it’s annoying because you have to update your Prestashop constantly. But every new release gets better and better. E-commerce is changing rapidly so does and Prestashop.

13. Mobile Responsive

Most of the users have been shifted to small screen sizes, so, you to grow your online store you need to have a mobile-friendly store to grab more business.

14. Store Template

With Prestashop, you can choose from thousands of free templates to make your online store more awesome. Such features allow you to grow faster and quicker. Plus, you can save money as well.

15. Easy Payment Gateways

Select from more than 50 world class payment gateways to get the payment transfer done.

16. Customize your needs

Another amazing feature Prestashop have is customisation. You can deal with your online store as your requirements. This is one of the best features you can only found in Prestashop for your online eCommerce.

Prestashop Disadvantages

1. Limited Scalability

• Challenges with High Traffic: PrestaShop can handle small to medium-sized stores efficiently, but as traffic increases, performance issues may arise. It is not designed to handle the same scale as enterprise-level platforms like Magento or Shopify Plus.
• Server Requirements: Scaling a PrestaShop store often requires powerful hosting solutions, such as VPS or dedicated servers, which can increase operational costs.
• Database Management: Managing a large inventory (e.g., thousands of products) can strain the database, leading to slower query processing times and page loading speeds.

2. Technical Expertise Required

• Complex Customizations: While the platform is user-friendly for beginners, advanced features such as modifying themes, creating custom modules, or integrating third-party APIs require knowledge of PHP, MySQL, HTML, and CSS.
• Maintenance Effort: Routine updates, bug fixes, and performance optimization may require technical expertise or hiring a developer, adding to the overall cost.

3. Add-on Costs

• Paid Modules: Many essential features (e.g., advanced SEO tools, marketing automation, payment gateways) are not included in the core platform and need to be purchased as add-ons. The costs for these modules can range from $30 to $200 or more.
• Premium Themes: While free themes exist, high-quality, feature-rich themes typically come at a cost, which can be an additional expense for new businesses.
• Cumulative Costs: Over time, the need for multiple modules, updates, and customizations can make PrestaShop as expensive as other paid platforms.

4. Performance Issues

• Slow Page Load Times: Larger stores with many products or plugins can suffer from slow loading times, which negatively impact user experience and SEO rankings.
• Caching Requirements: To improve performance, additional caching solutions (e.g., Varnish, Memcached) might be required, which adds complexity to the setup.
• Resource-Intensive: PrestaShop Ecommerce System can become resource-intensive, requiring frequent server upgrades to maintain optimal performance.

5. Limited Support

• Community-Driven Support: PrestaShop primarily relies on community forums for help, which may not always provide timely or reliable solutions.
• Paid Support Plans: While official support is available, it comes at a high cost, making it less accessible for small businesses.
• Third-Party Developers: Many users have to rely on third-party developers for troubleshooting or customizations, which can be costly and time-consuming.

6. Complex Upgrade Process

• Version Compatibility: Upgrading to a newer version of PrestaShop Ecommerce System can cause compatibility issues with existing themes and modules, potentially requiring significant rework.
• Data Migration Risks: During upgrades, there’s a risk of data loss or corruption if not done carefully.
• Developer Dependency: Many businesses need professional assistance to handle upgrades, adding to costs and dependency on external experts.

7. Lack of Advanced SEO Features

• Basic SEO Tools: PrestaShop offers basic SEO capabilities like meta titles, descriptions, and URLs. However, more advanced features such as schema markup, advanced redirects, and dynamic XML sitemaps often require paid modules.
• Limited Out-of-the-Box Optimization: The platform doesn’t prioritize SEO by default, requiring users to spend time and resources on optimization.
• Mobile SEO: Some themes are not fully mobile-friendly, which can affect SEO rankings in mobile search results.

8. Limited Multistore Functionality

• Cumbersome Management: PrestaShop offers multistore functionality, but managing multiple stores can be time-consuming due to a less intuitive interface compared to competitors like Magento.
• Feature Limitations: Advanced features for managing multiple stores (e.g., centralized inventory management, advanced reporting) are not as robust.

9. Security Concerns

• Open-Source Vulnerabilities: Being open-source, PrestaShop Ecommerce System is exposed to potential security risks. Hackers often target known vulnerabilities, so regular updates and patches are essential.
• Lack of Built-In Security Features: The core software lacks advanced security features like automated backups, malware scanning, or two-factor authentication, requiring users to rely on third-party solutions.
• Maintenance Burden: Users are responsible for keeping their store secure, which can be challenging without technical expertise.

10. Smaller Ecosystem Compared to Competitors

• Limited Plugins and Themes: PrestaShop’s marketplace is smaller compared to platforms like WooCommerce, Magento, or Shopify, limiting options for extending functionality.
• Vendor Lock-In Risks: If you rely heavily on a specific module or theme, you may face challenges if the developer stops supporting it.
• Fewer Integration Options: Integrating with third-party tools like CRMs or marketing platforms might require custom development.

11. Mobile Optimization

• Inconsistent Mobile Responsiveness: While some themes are mobile-friendly, others are not, leading to inconsistent mobile shopping experiences.
• Extra Effort Required: Businesses often need to test and tweak their themes or purchase additional modules to ensure proper mobile optimization.

12. No Built-In Hosting

• Setup Complexity: Unlike platforms like Shopify or Wix, PrestaShop doesn’t include hosting, requiring users to find and manage their hosting provider.
• Hosting Costs: The need for high-performance hosting (especially for larger stores) can increase costs significantly.
• Technical Challenges: Setting up and managing servers, SSL certificates, and backups can be overwhelming for non-technical users.

PrestaShop Ecommerce System Services

1. Migration to Prestashop

Migrating to PrestaShop involves moving your existing online store, including products, customers, orders, and other data, to the PrestaShop platform. We always check the documentation provided by PrestaShop and any third-party tools you use for the most accurate and up-to-date information during the migration process.

Additionally, consider seeking professional assistance if you’re not comfortable with the technical aspects of migration.

2. Website Customization Services

When seeking website customization services, it’s essential to communicate your specific needs and goals clearly. Additionally, working with experienced professionals or agencies can ensure that the customization is done efficiently and effectively.

3. Custom Mobile Apps

Creating custom mobile apps for PrestaShop involves developing applications that connect with your PrestaShop e-commerce website, providing a mobile-friendly experience for users. There are different approaches to developing mobile apps for PrestaShop, and you can choose based on your budget, requirements, and technical expertise.

4. Payment module development

Developing a payment module for PrestaShop allows you to integrate additional payment gateways or customize the existing ones to meet specific business requirements.

Our expert developers develop your website viable by the means of integrating reliable payment gateways that are helpful to increase the conversion rate.

5. Shipping module installation

Installing a shipping module in PrestaShop Ecommerce System involves adding a new module that provides or extends shipping options for your online store. PrestaShop has a variety of built-in shipping modules, and you can also find third-party modules to enhance shipping capabilities. Here’s a general guide on how to install a shipping module in PrestaShop:

• Choose a Shipping Module:

  Decide on the specific shipping module you want to install. This could be a built-in PrestaShop module or a third-party module from the PrestaShop Addons Marketplace or another reputable source.

• Download the Module:

  If you’re using a third-party module, download the module file from the source (usually in a ZIP format).

• Extract the Module Files (if applicable):

  If the module file is in ZIP format, extract the contents to obtain the actual module files.

• Access the PrestaShop Back Office:

  Log in to your PrestaShop Back Office using your administrator credentials.

• Navigate to Module Management:

  In the Back Office, go to “Modules” and then “Module Manager.”

• Upload the Module:

  • If you downloaded the module from the PrestaShop Addons Marketplace, you could use the “Add a new module” button to upload the module file directly.
  • If the module is from another source, use the “Upload a module” button to select the module ZIP file from your local machine.

• Install the Module:

  • After uploading the module, you should see it listed in the Module Manager.
  • Click on the “Install” button next to the module you uploaded.

• Configure the Module:

  Once the module is installed, you may need to configure its settings. Navigate to the module’s configuration page, usually accessible from the “Configure” or “Settings” button next to the installed module.

• Set Up Shipping Methods and Rates:

  Configure the shipping methods and rates according to your business needs. Define zones, carrier options, pricing rules, and any additional parameters required by the shipping module.

• Test the Shipping Configuration:

  • Perform test transactions to ensure that the configured shipping options are working as expected.
  • Check the checkout process to verify that the selected shipping methods and costs are displayed accurately.

• Review Documentation (if available):

  Refer to the documentation provided by the module developer for any additional information, troubleshooting tips, or advanced configurations.

• Update and Support:

  • Stay informed about updates to the shipping module and update it as needed.
  • If you encounter issues or have questions, reach out to the module developer for support.

• Considerations for Third-Party Modules:

  • Be cautious when installing third-party modules. Choose modules from reputable sources and check user reviews.
  • Ensure that the module is compatible with your PrestaShop version.

6. Re-design your Prestashop eCommerce System

Designing an eCommerce store involves various aspects, including user experience, visual aesthetics, functionality, and technical considerations. For the best utilization of resources, our expert UI/ UX Designer offer the best design experience for your e-commerce store.

7. Language Module installation

We reach a wide range of people and assist you to cross geographical barriers just by installing language modules.

8. Upgrade, Maintenance and Support in Prestashop Ecommerce System

Here’s a guide on how to approach PrestaShop upgrade, maintenance, and support services:

9. SEO Optimization

SEO optimization is crucial for the success of an online store, and PrestaShop provides various tools and features to help you improve your site’s search engine visibility. Here are some tips for PrestaShop SEO optimization:

• SEO-Friendly URLs

  Configure your PrestaShop store to use SEO-friendly URLs. Go to “Preferences” > “SEO & URLs” in your PrestaShop admin panel and enable the option for friendly URLs. This helps in creating clean and descriptive URLs for your product and category pages.

• Optimize Product Descriptions

  Write unique and compelling product descriptions. Include relevant keywords naturally in your product descriptions but avoid keyword stuffing. Provide detailed information about your products to enhance user experience and search engine visibility.

• Optimize Product Images

  Compress and optimize your product images for faster loading times. Use descriptive filenames and include ALT tags with relevant keywords to improve image SEO.

• XML Sitemap

  PrestaShop generates XML sitemaps automatically, but you should verify that it’s enabled. Go to “Preferences” > “SEO & URLs” and ensure that the XML sitemap is enabled. Submit your sitemap to search engines like Google to help them index your pages more efficiently.

• Meta Tags

  Optimize meta titles and meta descriptions for your product and category pages. Use relevant keywords and ensure that each page has a unique and compelling meta description. You can configure this under “Preferences” > “SEO & URLs.”

• Canonical URLs

  Use canonical URLs to avoid duplicate content issues. Configure canonical tags to point to the preferred version of a page in case of similar or identical content.

• Optimize Page Load Speed

  Faster loading times contribute to a better user experience and can positively impact your search rankings. Optimize images, leverage browser caching, and consider using a content delivery network (CDN) for improved performance.

• Mobile Optimization

  Ensure that your PrestaShop store is mobile-friendly. Google considers mobile friendliness as a ranking factor, so it’s important to provide a seamless experience for users on various devices.

• Social Media Integration

  Leverage social media to boost your online presence. Share product pages on social platforms and encourage social sharing by adding social media buttons to your product pages.

• Customer Reviews

  Encourage customer reviews and testimonials. Positive reviews not only build trust but can also contribute to search engine rankings.

Conclusion

Ezeelive Technologies is leading Prestashop Ecommerce System Services Provider in India, have the expert in PrestaShop responsive theme design, customization, implementation, custom modules integration, version upgrade, third-party API integration and migration from Magento, CS-Cart, X-Cart, Zen cart into Prestashop.

For hire affordable PrestaShop Developer please fill free to Contact us on +91 9822117730 or post comment for your requirement.

We are comparison CS-Cart with another famous eCommerce system called Prestashop. Both Prestashop and CS-Cart use their own inbuilt PHP MVC pattern.

Our development team has to find Prestashop has such good features like Front-end and Back-end Speed, Product Comparison, URL Rewriting, HTML5 Image Uploader, Taxes, Stores Locator etc. and the Same area CS-Cart has great features like Back-end Design, Product Filters, Coupons, Banner Management, Multi Warehouse etc. Lets checkout feature wise main difference between Prestashop (Ver 1.5) and CS-Cart (Ver 4.0) :

In above-mentioned points, CS-Cart is winning again Best eCommerce System Race over Prestashop and providing more functionalities in the default installation, here we (Ezeelive Technologies – CS-Cart Development Company in India) are saying Prestashop continues working on their Features and every release they are coming with some great features. So friends, Race between Prestashop and CS-Cart not yet Over.

Note: The feature list and rating on bases of design, development, implementation and testing experience by Prestashop and CS-Cart experts team.

Comparison between Magento & Prestashop :

1. Size of software Presta – 2.2 MB (1292 files) Magento 10.3 Mb (5521 files)

2. Installation Prestashop installation requirements are less. Magento installation needs a lot of extensions like PDO, CURL etc

3. Features When it comes to features, Magento is a way ahead from Prestashop. Customer groups, product comparison, CMS are there in Magento. Magento’s SEO features make it the most suitable e-commerce software. Magento also provides the Multi-Store feature which is very powerful. When it comes to design also, Magento is a clear winner. Prestashop’s search feature is very impressive. The search on Prestashop frontend is relatively faster than Magento.

4. Code contrast Prestashop is based on PHP5 and Smarty template engine. The first model MVC is not excellent. It will be difficult if you touch the first Prestashop code. The line of code is much more for smarty adoption; which increases the workload for extending development. Magento adopts Zend framework. The developers are not only required to master PHP but also required to have good knowledge about the Zend framework.

5. Shipping & Payment Modules Magento offers the wide range of shipping and payment modules, whereas such feature is missing in Prestashop.

6. Search Engine Optimization (SEO) Magento is relatively more SEO friendly than Prestashop.

7. Design Flexibility Design of Magento seems to be difficult than Prestashop. So, if you don’t have many technical skills and you want to customize the Magento Design, then you should hire Magento expert.

8. Backoffice The back office of Magento is less intuitive which requires more technical skills to manage it effectively. Whereas, back-office of Prestashop is relatively simple and easy.

9. Community Magento has the comparatively larger community. Magento Community has over 130,000 members, Prestashop has 30000 members. (Figures are approximate).

Function contrast: