Campaign commander (Email vision) integration in website for email marketing

Campaign Commander (EmailVision) integration on the website for email marketing :

Emailvision, the world leader in software as a service (SaaS-software as a service) for email marketing, announces the launch of Email and social campaign management.

The latest version of Emailvision’s flagship product introduces significant new product capabilities that help online marketers boost the relevancy and customer engagement from subscribers, followers, and fans.

Campaign Commander is also now compatible with more languages than any other email and mobile marketing service available on the market.

“We set out to make Campaign Commander the most international campaign management software service.

Our services now operate in 16 different languages and social networks, and this means that companies of all sizes can run campaigns on a global level without sacrificing local relevancy or efficiency,” said Nick Heys, CEO of Emailvision. ”

We fully support these clients with local support and services people on the ground in 18 countries around the world.

Campaign Commander now supports Japanese and Korean, bringing the total number of languages supported to 16. The others are the U.S. and U.K. English, French, German, Dutch, Spanish, Russian, Swedish, Italian, Danish, Brazilian and European Portuguese, and simplified and traditional Chinese.

Campaign Commander (formerly known as Emailvision) was an email marketing and campaign management platform that provided tools for creating, automating, and analyzing email marketing campaigns. It was widely used by businesses to manage customer engagement through targeted email campaigns, segmentation, and analytics.

Key Features of Campaign Commander

1. Email Marketing Automation

• Enabled businesses to create, schedule, and send bulk personalized email campaigns.
• Provided features like A/B testing and automated follow-up emails.
• Integrated email deliverability monitoring to ensure high inbox placement.

2. Multi-Channel Marketing Campaigns

• Beyond email, it supported SMS, social media, and mobile push notifications.
• Allowed businesses to coordinate cross-channel marketing strategies.

3. Customer Segmentation & Personalization

• Advanced segmentation tools to target users based on demographics, behavior, and engagement history.
• Personalization engine that used customer data to tailor content dynamically.

4. Real-Time Analytics & Reporting

• Provided detailed insights into open rates, click-through rates (CTR), bounce rates, and conversions.
• Real-time tracking of campaign performance with customizable dashboards.

5. Integration with CRM & E-commerce Platforms

• Seamlessly integrated with Salesforce, Magento, and other CRM/eCommerce systems.
• Allowed businesses to synchronize customer data across platforms for better targeting.

6. Deliverability & Compliance Tools

• Included built-in email validation and spam compliance features.
• Assisted marketers in adhering to GDPR, CAN-SPAM, and other email regulations.

Evolution: From Emailvision to SmartFocus

In 2013, SmartFocus acquired Emailvision, integrating Campaign Commander’s capabilities into its cloud-based marketing platform. The acquisition aimed to enhance personalization, real-time customer engagement, and AI-driven marketing automation.
After the transition:

• Campaign Commander was rebranded and phased out, with features merged into SmartFocus’s “The Message Cloud” platform.
• The new system provided more advanced AI-driven marketing capabilities, including real-time behavioral targeting and predictive analytics.

Alternatives to Campaign Commander (Modern Marketing Platforms)

Since Campaign Commander is no longer available as a standalone product, businesses looking for email marketing and automation tools can consider:

• HubSpot Marketing Hub – Full-featured marketing automation with CRM integration.
• Mailchimp – Great for small businesses, easy-to-use email marketing.
• Salesforce Marketing Cloud – Advanced AI-driven marketing automation.
• Klaviyo – Focuses on eCommerce email marketing and SMS campaigns.
• ActiveCampaign – Offers advanced automation, CRM, and email marketing.
• Omnisend – Best for eCommerce brands looking for omnichannel automation.