Top 15+ ways to quickly boost your online eCommerce Sales in 2018Ezeelive Technologies
Online sales. Want to increase it. Yes. Think as an entrepreneur or owner of a business.
Thinking of an Entrepreneur
Either you are an e-commerce business owner or a marketer you always seek for the new ways to Boost eCommerce Sales and drive traffic to your eCommerce store.
Some sales mediums prove beneficial but not all, you have to refine and test your marketing tactics to know which channel or medium is the best for your service or brand.
Business Owners always want to increase the sales of their products and customer visits. Your business types like business to business or business to consumer, getting new clients and finalizing sales is the vital factor of every business.
Merchants invest a lot of money, resources and time on Search Engine Optimization (SEO), Direct mail (Email Marketing), Traditional Advertising (Banners, Paper Ads), Pay Per Click (PPC) marketing and Face to Face sales.
It is not a big deal what strategy you follow to generate new sales ultimately we have to achieve our goal in the form of increased customer rate and sales.15+ awesome marketing strategy for #ecommerce startup in 2018 Click To Tweet
In the present time, the most website or business owners like to see a big amount of traffic on their web places and desire to convert it into sales.
Although we know that competition is very tough, because there are numerous big brands are already in the market have captured millions of visitors and attention of their customers.
As a business owner, it is also your responsibility to hire the cost-effective website design services.
What is in this writing?
In this writing, we will check out the required steps to which can help you to generate more sales and traffic.
We will check out the required tactics and actions and will analyze how these tactics work.
And we assure you that after the end of this blog, you will have a clear idea about the power of right techniques in order to generate sales and increase revenue.
Let’s go and explore!
Testing is required to ensure what works an remains to work to get more sales – then readjust the tactics time to time as the competition change or the market.
So, if you are seeking to get more customers on your eCommerce portal than these 15+ tips can help you to stimulate online sales and review your website via improved online tactics:
- Accept Credit Cards
- Accept Multiple Cards
- CRM (Customer Relationship Management)
- Cheque payment is a must
- Help customers to know your products
- Check out the structure of your online store
- Offer various discounts
- Get customer attention – Highlight top rate best products
- Update the latest products
- Try bundling various products together
- Provide special offers
- Propose a targeted order size
- Track Your Marketing Campaigns
- Do not overwhelm visitors
1. Accept Credit Cards:
This is a must requirement of the day if you are running an eCommerce store. Customers must be able to make payments for your services or product they take using the signature debit card or credit card.Top 15+ ways to quickly boost your online eCommerce sales in 2018 Click To Tweet
It provides the flexibility and convenience while making payments for the things they need. It is true that providing credit card facilities can increase sales up to 80% as compared to those who don’t allow paying for credit cards.
2. Accept Multiple Cards:
Customers must be able to make payments with the cards of their choice either it is a debit card or a credit card from different banks.
So, as a merchant, you should accept Discover, American Express, MasterCard, and Visa. National or international merchants if running a travel industry should accept payment through Maestro Credit Cards, JCB and Diners Club.
As we know that the internet has completely changed the way of shopping. Customers have the choice to compare prices offered by different merchants and save their time by doing online shopping.
Your website should be a lead generator, more than an online brochure and a web portal to process customer orders.
4. CRM (Customer Relationship Management):
How to empower your sales force? What is the best method to increase it? The answer is CRM (Customer Relationship Management).
You need to implement the best and top rated CRM module to effectively manage customer interactions and to empower sales force of your business.
It is also the best component to rapidly improve ROI. Extending the functional features of CRM tool and adding a payment module will permit your back office and sales team to process electronic check payments and process credit cards directly within CRM application of your business. So, it is easy to manage customer’s information along with payment history.
5. Cheque payment is a Must:
In the present time, many people are using credit cards for different purposes. Banks are also decreasing the line of the credit card.
In this way facilitating customers to make payment from cheques can easily increase sales. There are many customers you will have who don’t care about finance charges will be charged by the authority to get your services and products. So, to remain your customers with you must accept cheque payments.
6. Help customers to know your Products:
It is also beneficial if you help your customer know about their products. You can inform them about upcoming features or new products. This sounds good buy if you don’t let them then it may possible that they will never know it.
7. Check out the structure of your online Store:
You just need to pay more attention to the structure of your online eCommerce portal. Because there is nothing worse than an unorganised website where it is very typical to find the desired products and services.
It wastes the time of people and forces them to go with other portals. Make separate categories of each product in order to help customers to find what they need.
You should try making subcategories that cater to various specifications, sizes, and brands. The easy searching of products attracts people to buy more, but it is not a simple search than they will leave you.
To get an eye-catching structure for your online store you should hire professional eCommerce website designing services.
8. Offer various discounts:
Discounts a term that attracts people and forces them to come and buy the product. We can check it in our daily life too.
Whenever we see big or small discount offers on shops we try to buy it. One of a kind discount you also give when a customer buys more than 1 item then don’t charge twice for shipping both products. You should reward them by purchasing more products.
9. Get customer attention – Highlight top rate best Products:
Draw your customer attention to the latest and trending items that are most liked by people to purchase. In this way, you can push up those products which are your “top-rated” or “best sellers”.
10. Update the latest products:
You should update the latest products, style and trends. It is true that people buy new items very quickly. If you don’t do time to time update than it may result in the decrease in sales. Save your eCommerce store from the decline of customers.
11. Try bundling various products together:
It is one of the other effective methods to increase sales fast. You can increase sales quickly by putting many related products together.
Even though many online stores provide big discounts on bundles it is sometimes possible that they may charge slightly higher charges since they are very demanding to customers because of their ease of access and convenience.
This is specifically a good method for the gift or holiday shoppers who want to save their time for getting things at different places.
12. Provide special offers:
You can also offer different products at big offers for a time limit. It will definitely increase customers visit and will boost up sales of those products in the minimum time. The limited time offers put customers into a great pressure to get the deals.
13. Propose a targeted order size:
It is to obtain something like no shipping charges and etc. You can give such types of offers for products over a number, size, weight and price of units. It has big benefits for those who sell small items that have low costs.
14. Track Your Marketing Campaigns:
This is one of the most important aspects to consider if you are doing an online business. We analyze that CRM tools to the best methods to track all customer interactions.
You have choices to choose from the various open source and commercial CRM tools available in the market.
You should track your marketing campaigns time to time for removing any kind of issues that may cause a decrease in sales and if the current campaign is not working well then you should go for other campaigns that generate leads.
15. Do not overwhelm visitors:
You should avoid overwhelming the visitors with a distressing package of items. In this way, if your home page looks busy and doesn’t provide easy navigation to the visitors then they will not stay with you.
Highlight only one or two services or products with an effective content. Additional items can be featured elsewhere or on the navigation onto the home page.
Other tips to increase your online sales:
- Add key benefits and features in your headline to get reader’s interest and attract them to learn more about the product.
- Remove annoying pop-ups. Unwanted things and notifications always result in customer loss.
- Use the most important content and highlight it.
- Allow mobile payments.
- To get the trust of your customers provide them information about your company, service providers, and customer testimonials.
- Do lead generation and try to convert the leads into sales.
- To attract people to add graphical images. Let them see what they are going to get.
- Follow up the buyers and show them that you care about their satisfaction and needs. It also allows you to pitch more related items.
- Move the buy option down and let them read all the specifications first.